Customized clothing labels or woven labels are the cornerstone of branding in the fashion and textile industries. They are the transmitter conveying the identity of the brand, improve the quality of the product, and provide all essential information.
The journey to designing these high-quality woven labels includes a blend of art, technology, and craftsmanship. In this blog, we will learn the techniques for manufacturing high-quality woven labels.
Tips for designing the woven labels
Keep it simple
You aim to showcase the company’s product or services rather than burying it too text and images. Choose a simple design. You can ask for guidance from services like embroidered patches NZ or woven patch designer NZ.
Opt for the right size
Choose a size according to your text. If you have a lot to narrate to your audience then choose a larger size. However, large-size labels with little information are not ideal as people will not be able to notice the text.
The contrast color choice
Using a contrasting color palette will make the woven label stand out. You can use this technique in different ways. Choose a contrasting color for the background of the logo. For instance, if the logo is white, you can use black for the background. Or if you want to use more than one color, you can choose complementary colors that are opposite each other on the color wheel.
Choose the right fold
Choose the right fold that is according to your needs. You can choose flat or cut fold. Check for the features of each of them before you make a decision.
Manufacturing the woven labels
Designing the label
The phase of manufacturing begins from the designing phase. This is one of the most crucial step. You can get help from services like custom woven labels NZ or woven label creators in NZ. They will help you in deciding a design for your label.
The design will not only define the visual aesthetics but the complexity of the production process. During this phase, you need to consider these key elements:
The logo
The designed logo needs to be clear and recognizable. No matter if your design is for small or large-scale work.
Typography
The font choice should be legible and should match the tone of the brand.
Colors
In the color scheme, Pantone colors are given an edge over. They ensure that there is consistency and precision in reproduction.
Size
The dimensions of the label are defined based on the needs of the products.
Choosing the right material
The best material will enhance the overall look and feel of the label. Woven patches are typically made from:
Damask
This is a popular choice due to its softness and durability. It is ideal for high-end brands.
Satin
The end product is smooth and shiny giving a luxurious feel to the label.
Taffeta
One of the cost-effective options with features like crisp texture that is often used in care labels.
Cotton
Although the option is expensive but is a high-quality solution for soft and durable woven labels.
The type of thread you use like polyester, cotton, and metallic affects the texture and durability of the label. Choose a material that is not only aesthetically appealing but has some feeling against the skin, especially while designing for garments.
Selecting the thread and matching color
A perfect color representation is important for the consistency of the brand. This means that you need to carefully select the thread that aligns with the Pantone colors of the designing phase. Commonly the woven labels use two to eight shades. The complex designs can use additional hues.
Using advanced computerized looms can mix these colors making sure that the final product matches with the specification of the design. The thread count, type, and weave pattern are chosen to achieve the perfect balance of color depth and clarity.
Preparing the loom and setting the weave
Once the design and materials are finalized, it is time to prepare the loom. Woven labels are designed on high-speed jacquard looms. This is because they can handle complex patterns and multiple colors.
Program loading
The designed file is converted into a format that is easily read by the loom software that controls every aspect of the weaving process.
Threading the loom
Different colors of threads are set in the loom keeping the design specification in mind.
A test run
Before beginning the full-scale production, test runs are conducted. This ensures that the setting of the loom and the threads are perfect. If there are any issues then adjustments are made to avoid any inconsistencies in the color, pattern, or texture.
Weaving the designs
The weaving process involves the intertwining of the threads on the loom creating the label. The precision of the looms allows for indicating details, high-definition text, and clear logos no matter if the size is small.
During the weaving process, the printed woven labels are placed on a large roll. Later they are cut and separated into individual pieces.
Cutting and folding with quality check
The larger rolls of the fabric are cut into individual pieces. Precaution should be maintained in this position to prevent fraying and maintain the integrity of the label. You can use the cutting technique like hot cutting or ultrasonic cutting. After cutting the labels fold it using various styles like straight cut, center fold, end fold, mitre fold, loop fold, or die cut fold.
Check for the quality of the labels before you dispatch them. Examine if it is meeting the high standards that are expected by the premium brands. Assess if the color is accurate, the weave is consistent, and there is no flaw in cutting. If you find any defects, remove them, or else they can affect the overall quality of the batch. After all these errors are removed, you can pack and ship the parcel.
The bottom line
Overall manufacturing high-quality woven labels is a complex process and it requires a lot of attention to detail at each stage. Whether it is from choosing an initial design to finalizing the label, each step is important. It reflects the identity of the brand and enhances the overall product quality. No matter if you are starting a brand or looking for ways to establish your brand name, invest in high-quality woven labels. This is a powerful tool that will elevate your products and leave a lasting impression on the audience.